| January 12, 2015 |
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| Asia-Pacific online video revenue to touch $12.4 billion by 2020: MPA report |
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By Mansha Daswani
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New Delhi: The total market for online video services in 13 countries across the Asia-Pacific region will more than triple to $12.4 billion by 2020 from $3.5 billion in 2014, representing an average annual growth of 23.5%, according to a report by Media Partners Asia (MPA).
“Advertising revenue will contribute more than 80% to the online video pie by 2020, with the subscription revenue opportunity largely driven by subscription video-on-demand platforms, growing from less than $700 million in 2014 to more than $2.3 billion by 2020,” stated the report, titled ‘Asia-Pacific Online Video Distribution 2015’.
Media Partners Asia is a Hong Kong-based research and consulting company.
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